Wednesday, August 26, 2009

Duck and cover: MacWorld


A short time-lapse video showing the photography, Photoshop, and layout stages for a cover of MacWorld magazine. Call me crazy, but this seems like a lot of time and money spent to produce a cover that ends up looking essentially like nothing more than stock photography. (File under "reinventing the wheel.")

Cover creation from Peter Belanger on Vimeo.


"After working on the latest cover for Macworld Magazine I wanted to show what is involved in making a cover. I focused on the three main areas: the photography, photoshop and design. I chose a time lapse format to convey lots of information in a small amount of time. The only drawback of time lapse is that since half a day goes by in 30 seconds, the whole process seam so easy! Lots of details were left out of the design process (like the cover meetings and rounds of layout options). I began to photograph the design process after the layouts had already been narrowed down to just three cover designs."


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